©2019 by Indu Reddy.

Professional History

Work Experience

August 2019 - September 2019

Vice Media - Freelance Writer

At Vice's creative studio, Virtue, I freelanced to launch an esports client and introduce a new era of sports and competition in games. Branding, trailers, creative strategy.

February 2017 - June 2019

Riot Games - Writer

League of Legends is a complex and rich landscape to work on story and voice. On publishing I spent time in creative ideation, pitching, and delivering final words in copy or narrative. I’ve worked on award-winning marquee videos and campaigns as a copy and narrative writer, and as a creative lead on various projects. Every champion and product has a unique tone and we define what that is. League voice is casual, but our champions are not, esports is not. Each skin, new champ, rework, and patch means something. And if you feel that, GG.

November 2013 - January 2017

Founder / Creative Director - Writer

I founded this company to learn how to do these things rather than wait for the experience. The market is always shifting, people want new things every year. Learning how to adapt across markets is based on how deep you're willing to go to find your brand truth. Then communicate that truth in different ways to different people. And you're in business.
Representative Clients: Mandarin Oriental Hotel Group, Max Brenner Restaurants, Langham Hotels

April 2013 - October 2013

Millward Brown Digital - QA Engineer / Junior DevOps Engineer

MWD is a provider of leading global research products that help companies grow their brands through data tracking. My team implemented the Compete PRO product and tested to ensure new software updates were sparkly and perfect.
Responsibilities: Test Case Design, Back-end and UAT testing, DevOps security testing, Python Code Testing, SQL server scripts, API testing